Inevidently, a big number of dance tunes in the newest Bollywood movies that are instantly foot tapping have Punjabi beats and lyrics, which give them a distinctive flavour from other kinds of Bollywood music. These Punjabi fun songs are normally big hits and can be heard playing in the discotheques and pubs all over India for several months past and before the release of the movie.
A Lot of the latest Bollywood movies like Singh is King, Jab We Met and Love Aaj Kal were based on a Punjabi theme and they turned out to be large hits. A big Punjabi joint family has become a very well known backdrop among the directors for storylines of Hindi films in the last few of years.
The Punjabi setting and funk is so popular that several times the director does not even feel the need of having a Punjabi character in the film. Just a couple of Punjabi songs that have Bhangra music lend the film good support and popularity. And in fact, most of this music becomes very popular.